Caesarstone joins the Supplier Partnership Programme
Pioneering worktop surface brand, Caesarstone, has been a long-term member of the ArtiCAD Supplier Partnership Programme. Since 2017, the entire Caesarstone UK range of colours and finishes has been included as a comprehensive and easy to search graphics catalogue for designers using ArtiCAD-Pro software, continuously expanded as the Caesarstone brand has introduced new quartz, mineral and porcelain surfaces into the UK market.
Jonathan Stanley, VP Marketing at Caesarstone UK: “We decided very quickly after visiting the ArtiCAD offices that the Partnership offered a unique opportunity for us to deliver exceptional added value to our customers. We want to simplify the consumer experience and with the very high quality models of our catalogue incorporated into the ArtiCAD software, we know that Caesarstone customers will be able to generate beautiful rooms that showcase the quality and infinite possibilities of Caesarstone surfaces.”
“In addition, we recognise that the marketing opportunities within the partnership go far beyond the initial catalogue creation and additions, and we have enjoyed our continued collaboration with the ArtiCAD team. It is very important for us to make sure that CAD models of our products are quickly and easily available for our clients to use on a daily basis.
We want to offer tools that make our clients’ professional lives easier and allow them to concentrate on the most profitable aspects of their business. For Caesarstone, including our products within ArtiCAD-Pro is a big and important step.”
ArtiCAD-Pro designers are now able to select from the Caesarstone portfolio of trend-leading quartz, mineral and Porcelain surface designs, that offer a comprehensive suite of surfaces that provide a timeless foundation for any interior design palette or aesthetic theme.
From its unique perspective of the world surfaces market, Caesarstone observes the popularity of both longer established surface trends, such as the demand for lighter marble-inspired designs and rugged textures inspired by industrial materials and more emerging trends, such as the increased popularity for darker surfaces as well as the movement towards quiet luxury – with authentic, almost humble textures and earthy colour tones.
Designers wishing to explore these contemporary trends will find coordinating surfaces across the brand’s material offering in Caesarstone’s ArtiCAD library, meaning the ideal kitchen or bathroom surface for their next project plan is only ever a few clicks away.
Find out more about Caesarstone.
Render created in ArtiCAD-Pro
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